Worst Unconscious Bias Awards

 

Unconscious bias keeps many talented people from getting the job they deserve because of their gender and ethnicity. Sadly, this truth also concerns the advertising industry.

Agencies love to win awards, so we thought we create an award show where the most biased agencies win.

That way, we can shine a light on this issue that quietly puts talented people aside.

 

Welcome to the WUBAs!

Watch the video to find out how we select the winners.

 

Credits:

Ashwin Madassery, Art Director
Abdel Rahman Soliman, Art Director
Rafael Joos, Copywriter

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